The Practice App · Launching Soon
Read it, work it, prove it.
Reading about a standard changes nothing. Practising it every week changes everything. The Practice App carries the full twelve-step practice into your actual working life: you read each step in full, then work it one step a week, with a one-minute daily check-in, a weekend reflection, and a permanent, verifiable credential when you complete a full cycle. The first two steps are free, and no card is required.
Any phone or computer · Installs to your home screen · Your writing stays private
For One Person
Individuals
How the app works if you are doing the practice yourself: what you get, what it costs, and what stays private. Buying for a team? Jump to Corporate below.
For Individuals
What the app actually does
Not a habit tracker with a streak counter. A structured practice that measures whether you are genuinely changing.
A starting diagnostic
An honest score across all twelve themes before you begin, so progress is measured rather than felt. Repeated at the end of every cycle, so the change shows up in numbers.
One step a week
Twelve weeks, one theme at a time. You read the step in full inside the app, its idea, why it matters, your focus and how to use it, then work it through four moves: Notice, Commit, Anticipate, Define. Small enough to actually do, structured enough to actually work. Each step opens a week after the last, so the practice runs at the speed of a real week and cannot be crammed, and a step counts as complete only when its four moves are genuinely written.
Read it, or hear it
Every step's overview, its idea, why it matters, your focus and how to use it, can now be heard as well as read, narrated in Alexander's own voice inside the app. It starts on its own, you can pause or change the speed, and the step stays fully on screen. Fully readable, and now fully listenable, for anyone who would rather listen and for members who are blind or low-vision. Steps one and two are free to hear; the rest come with the practice.
A one-minute daily check-in
Two questions on where this week's theme showed up in the real day. This is the piece that moves a standard from an idea into a habit.
A weekend reflection
Close the week against the standard you set at the start of it. Short, honest, and the difference between a week that counted and a week that merely passed.
Reviews and a close-out
A wider look back each month, then a week-thirteen close-out of seven questions that ends on the standard you now hold.
Then it begins again
Back to Step 1, building on everything already done and measured against your original baseline. Most programs finish and are forgotten. This one is built to repeat.
The Credential
Proof you finished, that outlives your subscription
Complete a full cycle and the app issues a credential with its own permanent identifier, plus a downloadable certificate. One click shares it to LinkedIn, and an employer can verify it at a public page showing exactly five things: the credential ID, your name, the program version, the issuer and your completion date. Never your email address, and never anything you wrote.
It is earned by completing the twelve steps, and nothing else. It does not check whether you hold a subscription, and it is never withdrawn for non-payment. You download your certificate from the app. Nothing is posted or emailed. Public visibility is off by default and you can switch it on or off at any time.
For team members on a corporate licence, the facilitator releases your credential once you have completed all twelve steps. It is a confirmation that the work was done, based on your progress alone and never on anything you wrote, not something withheld from someone who genuinely finished.
Permanent ID
Never expires
Publicly verifiable
Only if you choose
LinkedIn ready
One click to share
Renews each cycle
Every completion recorded
Private By Design
What you write is visible to you alone
Nobody else reads it
Not other members, not your employer, not a facilitator. Never used for marketing, advertising, profiling, or to train any system. Enforced by database-level access controls, not by a policy promise.
Stored in Australia
Your account and everything you write are held in Sydney, with backups in the same region. Never sold, and never shared beyond the named services that make the app run.
Yours to take or erase
Export everything in one click. Delete everything in one click. Both from Settings, at any time, without asking us.
A record nobody can read is a record worth keeping. Removing the question of who might see it is what makes what you write reliable enough to measure against.Why privacy is a design decision, not a policy
What Makes A Good Day Hold
Built to survive contact with a Tuesday
A day in a room, on its own
A good session does real work. It puts everyone in the same room, builds a shared language, and creates momentum you can feel. We run workshops and keynotes for exactly that reason. What one day cannot do by itself is hold. The week reasserts itself, the emails pile up, and the momentum has nowhere to go.
The same day, with the practice after it
Start the practice the following Monday and that day stops being an event and becomes a starting line. The shared language gets used every week. What people felt in the room turns into how they operate. The session creates the intent. The practice is what keeps it.
What It Costs
The practice is bought once. The tools renew.
Two separate purchases. Neither includes the other, and you can hold either without the other.
Free · Start Here
The first two steps
Steps 1 and 2 complete in the app, read in full or heard in Alexander's own voice, and worked end to end with the daily check-in and the weekend reflection. No card, no countdown, no time limit. You cannot download the documents or continue past Step 2 without buying the practice.
Launching soonOne-off · The Practice
The 12-Step Program
One payment, permanent, never renews. Unlocks all twelve steps in the app, each read in full and worked end to end, with audio narration of every step in Alexander's own voice, plus the library of thirty-three documents to download, keep and print. Reading a step in the app is not the same as owning its document. This is what earns your credential.
Get the ProgramSubscription · The Tools
Optional accountability
per year, or $17 monthly
Daily check-in, weekend reflection, monthly reviews, progress across cycles, re-measurement against your baseline, and phone reminders. Never unlocks the steps. Never needed for the credential.
Launching soonThe paper tools are a third, separate thing
The Planner, the Journal and the Annual Review are bought individually and emailed to you as documents. They are never delivered through the app and never appear in its library. The Practitioner Bundle is the exception: it contains the program, so it unlocks the app, and its three tools still arrive by email. See all products.
Stopping the subscription deletes nothing
Cancelling stops new writing in the tools. It removes nothing you have already written, and your credential is kept. If you own the practice, that stays yours permanently, so you can carry on working the twelve steps with no subscription at all.
For A Team
Corporate
A licence covers your whole team. Every covered staff member gets the practice and the tools free for the life of it, joining with one access code, on a version of the practice built for working alongside other people. The person running it gets a private set of facilitator tools that nobody else can see.
See corporate licensingThe Facilitator's Toolkit
What the person running it gets
One access code brings your whole team in, with no separate signups and no per-seat billing. Your facilitator then gets a private set of tools that nobody else can see.
A team version of the practice
The same twelve steps, re-pointed outward. Where the individual practice asks what a standard means for you, the team version asks what it sets for everyone around you, so the work shows up in how colleagues actually treat each other. About four full rounds a year, at thirteen weeks per round. The step overviews are not shown in the app to team members; the facilitator delivers them in the room, by design, so the shared understanding is built together rather than read alone.
Team Culture Audit
Forty-one questions across the twelve themes, answered anonymously in the app or on paper and keyed in. Automatically scored into a report of critical priorities and genuine strengths, exportable as a PDF, and comparable round over round.
Anonymous by construction
Responses carry no user identifier at all. A separate record notes only that someone completed it, so nobody is asked twice and you still get a response rate. The two cannot be joined, so identifying a respondent is impossible rather than merely prohibited.
1-on-1 Conversation Cards
Twelve cards, five questions each, on a phone during a check-in or printed as a deck. A prompt for a better conversation, not a script to read.
Accountability view
How far each person has got and when they were last active. Progress only, never anyone's written words. For spotting who needs an encouraging word, not for surveillance.
Credential release
When a member finishes all twelve steps they appear on a list to release. The facilitator issues the credential in one action and it appears in that member's app. Progress only informs this. It confirms the work was done, and is never a look at anything they wrote.
Prompts and the full library
Who has not finished, so the facilitator can have the conversation, and a nudge when a round is complete. Plus all thirty-eight corporate documents and a certificate for everyone who finishes.
The line that makes it work
Your people's writing is not company data. You do not receive it, you cannot request it through the app, and no export exists that would produce it. Facilitators see progress only. That boundary is exactly why staff answer the audit honestly, and an audit nobody trusts measures nothing.
Questions
What people ask before signing up
If I buy the 12-Step Program, do I have to subscribe as well?
What happens to my writing if I cancel?
Can my employer read what I write?
How do I buy, and how fast does access open?
Where is my data stored?
Do I need to install anything?
What do staff without a phone do?
Start Today
Two steps free is enough to know
You will know inside a fortnight whether this belongs in your week. That is exactly why the first two steps are free.
Signup opens soonThe app is in final testing. This page will open for signup at launch.